Visa - Rio Olympic Games 

Role: Art Direction & Concept Design
Media: Above the Line, Key Visual, Print
Client: Visa


During the Rio Olympics, we had to create a visual identity for Visa representing the beating heart of the athletes and of the entire games. What follows is the concepts I created, progressing into the finished key visuals created in partnership with 3D artists and photo retouchers.


 

 
1.jpg
2.Animaded-Hearts.gif
5.Ceramic-Heart.jpg
6.Ceramic-Poster.jpg
8.Comp.jpg
9.Edit-OOH.jpg
10.Sketch-Render.jpg
11.Prints.jpg
13.Animated-Beat.gif
14.Beat-Transition.gif